Dental marketing that books appointments answers patients' worries before they call: what a first visit costs, whether it hurts, how aligners work, which insurance you take. Belova reads your practice website once, then creates on-brand posts, placement-sized ads and captioned presenter videos, and schedules them to Instagram, Facebook, TikTok and eight more networks.
Example brand on this page
Larkspur Family Dental
family and cosmetic dental practice · Austin, Texas, US
“Calm visits, clear prices”
Posts, ads and UGC frames for one dental clinic business, all in the same brand style.
Post the answers people look for before they call, in plain words.
For many people the barrier is fear, not price. Show the calm parts: the chair by the window, headphones, the hand signal you agree on to pause treatment, a hygienist explaining each step before she starts. Skip close-ups of instruments and open mouths; they put anxious patients off.
Offers that remove uncertainty work better than discounts on treatment:
Belova reads your website once and saves your logo, colors, fonts, tone and patient audience as Brand DNA. Add services, prices, insurance networks and FAQs to the knowledge base, then ask for "a carousel on what happens at a first visit" or "a 15-second video about Saturday hours". You get posts, carousels and ads sized for each placement, plus captioned videos with a consistent Lova Face, in English, Spanish or any of 30+ languages. Review them, then schedule to 11 networks.
Need more? Try the free hook generator.
| When | Idea |
|---|---|
| Dia do Dentista (25 Oct 2026) · Brazil | Introduce your team, one dentist per post, with why they chose the profession. |
| Halloween (31 Oct 2026) · US, UK, Mexico | Rank candy from worst to least bad for teeth and run a sticker swap for kids at the front desk. |
| Diwali (8 Nov 2026) & wedding season (Nov–Feb) · India | Promote cleanings and smile consultations before weddings, plus sticky-sweet care tips for festival week. |
| Year-end benefits (Nov–Dec 2026) · US | Remind patients whose plans run on the calendar year to book before 31 December. |
| Children's Dental Health Month (Feb 2027) · US; Día del Odontólogo (9 Feb) · Mexico | Kids' check-up Saturdays and school visits in the US; team thank-you posts in Mexico. |
| Ramadan (about 8 Feb–9 Mar 2027) & Eid al-Fitr (about 10 Mar) · Gulf, North Africa, Indonesia, Turkey | Publish evening hours and fasting-friendly oral-care tips reviewed by your dentist; open pre-Eid cleaning slots. |
| World Oral Health Day (20 Mar 2027) · worldwide | Run a free kids' brushing workshop and post a three-step routine carousel. |
| National Smile Month (mid-May to mid-June 2027) · UK | The Oral Health Foundation's campaign (2026 ran 11 May–11 June). Post one brushing-habit tip a day. |
On Meta, ads can't imply you know the viewer's health ("Embarrassed by your crooked teeth?") or attack their appearance or hygiene. Cosmetic procedures must be targeted at 18+; dental products such as whitening kits are exempt, so run veneer and other cosmetic treatment ads to adults.
Google lists health as a sensitive interest category that includes surgical procedures and injections. Ads in it can't use Customer Match, website-visitor segments or lookalikes, so an implant campaign runs on keywords, location and Google's own audiences. Google also restricts prescription-drug terms in ads, keywords and landing pages.
Professional codes go further. The UK's GDC lets only dentists on a specialist list call themselves specialists, and says social media offers must state that treatment may not suit everyone and depends on an assessment. On 14 October 2026, India's National Dental Commission warned dentists against patient testimonials, before-and-after photos and filming procedures.
It depends where you practice. Meta allows them for cosmetic procedures shown to adults; in the US, HIPAA requires the patient's written authorization to use their photos in marketing; India's National Dental Commission advises against them. Posts about your rooms, process and prices avoid the issue.
No. Keep clinical advice with your own dentist. Use a Lova Face for practical posts such as hours, offers, insurance and booking, so you post every week without pulling anyone out of the chair.
You add them once to the knowledge base, with insurance networks and FAQs, and Belova draws on them when it writes.
No. Belova publishes to 11 social networks, including Instagram, Facebook, TikTok, YouTube and LinkedIn. For Google Ads, it creates images sized for each placement that you upload yourself.
Plans start at $20 a month (₹499 in India). There's no free plan, but the caption, ad copy, hook and UGC script generators at /tools are free.
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